The reason Romney lost is not very hard to understand, its really very simple. He lost because a third of our Nation was/is not paying attention. Lets face it 1/3 drank the kool-aid and are still high they would have voted for Obama if he went out and killed a man, 1/3 could not be bothered to find out the facts on their own, so they went with which ever MSM outlet they watched, this is true for those watching FOX as well. The other 1/3 ,found out what they believed to be the facts or that are the facts, and voted according to their preference of who they thought would be able to keep us afloat the longest.
Its really that simple.